We help car dealerships, independent garages, MOT centres, and auto parts suppliers attract more customers through targeted automotive SEO — from model-specific vehicle pages to local garage rankings.
Inventory & model-specific SEO
Franchise & brand keyword SEO
Local & service booking SEO
Local Pack & MOT search ranking
Parts & accessories ecommerce SEO
Commercial vehicle search ranking
Six specialist automotive SEO services that cover dealerships, garages, parts, and every automotive business in between.
We build and optimise individual vehicle listing pages for every model and variant in your inventory, targeting the exact make + model + location keyword combinations that serious buyers search when they're ready to purchase.
Model-Specific RankingFull local SEO for independent garages and MOT centres — GBP optimisation, Local Pack ranking, service-specific landing pages, citation building across automotive directories, and review generation strategies.
Local Pack RankingWe optimise your parts product pages with fitment data, OEM compatibility information, technical specifications, and structured data markup — targeting the high-intent keywords that parts buyers use on Google Shopping and organic search.
Parts eCommerce SEOWe identify and target the high-conversion vehicle and model keywords — 'used [make] [model] [city]', '[year] [model] for sale', '[model] [variant] [colour]' — that match exactly what serious buyers search when they're ready to commit.
High-Intent KeywordsWe implement Car, Vehicle, AutoDealer, AutoRepair, and product schema that enables rich results in Google Search — including price, mileage, specifications, and review stars that improve click-through rates from search listings.
Rich ResultsWe optimise your MOT, service, and repair booking pages with conversion-focused content, trust signals, local keywords, and booking form UX improvements that turn search visitors into booked appointments.
CRO + SEOA growing used car dealership in Birmingham stocking 80–120 vehicles at any time was generating negligible organic traffic. Their generic homepage and basic listing pages were completely invisible for the model-specific, high-intent searches that serious car buyers use. All their enquiries came from paid ads and AutoTrader listings — expensive and competitive.
We built 85 vehicle-specific landing pages targeting the make, model, year, and location keyword combinations most aligned with their stock profile. We implemented Car and AutoDealer schema throughout, built automotive-specific backlinks from motoring publications and directories, and created buyer guide content for the top 10 models they regularly stock. The result: 52 model + location keyword combinations on Page 1, a 225% increase in qualified enquiries, and 18 additional organic car sales per month.
Get a free automotive SEO audit. We'll analyse your rankings, identify the vehicle keyword opportunities you're missing, and show you exactly how to drive more enquiries, bookings, and sales from organic search.
Get Your Free Automotive SEO Audit